Sunday, 4 October 2015

Second Teaser Trailer Analysis


The Guest is a 2014 American thriller film directed and edited by Adam Wingard and written by Simon Barrett. The film stars Dan StevensMaika MonroeBrendan Meyer, and Lance Reddick. The film premiered at the Sundance Film Festival on January 17, 2014. Wingard and Barrett similarly worked together for their previous film You're Next(2011). The film was released in the United Kingdom on September 5, 2014, and in the United States on September 17, 2014. On June 26, 2014, the first teaser trailer was released, followed by another trailer on August 6. The film opened in the United Kingdom on September 5, 2014 in 274 theatres. It finished in eighth place, grossing $511,040. After four weeks, the film grossed $1,352,579. The film arrived in US markets on September 17 in 19 theatres. During the first weekend, the film took in $84,527. It expanded to more markets on October 10, increasing its screen count from eight to 53. It grossed $47,957 for the weekend, with a per-screen average of $905. After six weeks, the film grossed $332,890. 
At the UK Bloodgut Film Awards it won Best Actor, Best Soundtrack/Score and Best Film.

Each description follows the teaser trailer shot by shot. 

Begins with usual display of  approval of all audiences. 
A non-diegetic sound of a door bell rings as the audience are shown the production and distribution company, done so the audience can recognise these big, well known production company names and make judgement even before they see the trailer. 
 It then straight cuts to an OTS shot of a woman opening a door and a young, attractive man turning to greet her. Again, non-diegetic low music begins to play to give the audience a sense of the male characters mystery and his manly, nearly intimidating persona. He speaks to the lady and a eye line shot matches her face. The camera is unsteady as the music builds up, highlighting to the audience that the male protagonist "David" may be one to be cautious of. 
Moving to a straight cut of David running, the shot tracks him from behind giving the audience a sense of military action which is correct as a memoriam of a military solider is shown, it then straight cuts and pans inwards to the mothers worried expression, by now the pace of the shots are normal but will build up during the course of the trailer to increase intensity to draw an audience in. 
Diegetic sounds of loading guns is shown in a CU of David's hands, it then straight cuts to a MS of David slowing pointing the gun in front of him outside, the audience now feel very excited at why and where this 'guest' came from, intriguing them further to watch this thriller. 
Straight cutting to a black out and stopping the background music a non-diegetic voice of 'I was with him when he died' is chilling for an audience and leaves them in high suspense. The non-diegetic music chances to a higher sounding electric guitar in a faster pace to intensify the scenes, it then shows a typical 'From the makers of...' showing this movie was made by the same people as a very successful movie is a promotion technique which will lead audiences to believe that this film will be of a high collaborator too. 
Slowly diegetic sounds of police sirens begin to blare and we are matched with a HA shot of multiple police cars speeding down a road.This leaves the audience in awe and tremendous suspense as they don't really know what is going on, which again is intriguing for them. 
The shots begin to quicken in pace to add tension to the scenes, the audience see a behind tracking shot of two men, perhaps police men walking in an office looking professional as they are wearing suits, a contrasting image is then shown which is a side profile CU of a girl in a nightclub. This shows the audience that there is many aspects to this thriller which is exciting. 
The shots again begin to get even more exciting as violence is included such as an establishing shot of a car park as a car explodes and another where is straight cuts to David hitting another male with a baseball bat. At this point the audience understand what type of character David is, but the nature of the event makes them want to find out more.
The shots then vary from MS to CU of the mothers family, showing there expressions. A straight cut moves to a MS of David shirtless following a CU of the sisters reaction to him. This draws the audience in further, especially a female point of view as perhaps a developing romance which is a stereotypical trait for female audience members. The shot moves back to a MS of David sitting looking stern, this leaves the audience slightly scared of the protagonist as it is now clear no one knows what this type of character is capable of. The non-diegetic music increases again as a CU straight cuts to David blowing smoke from his mouth, enhancing his mysterious, "bad boy" nature. Continuous straight cuts which quicken further in pace allow the intensity to reach the ultimate height as it shows a CU of David hiding and preparing to shoot, to a MS where he stands weary in a dark background which highlights his mysterious demeanour
The Teaser Trailer ends in a cyclical plot as the non-diegetic music halting, leaving the pace to decrease drastically as he (David) diegetically replies to the mother "Thank you mam." ending with a low angled shot of David greeting himself at the door, which the audience saw in the beginning. By ending the trailer on this is creates huge suspense and mystery which will draw in an audience and make them more likely to go see the film when it is released. The music then builds again as the title of the movie pops up from a straight cut, ending with a loud gun fire.
The Guest Movie Poster

 

No comments:

Post a Comment